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Marketing Content Manager



Marketing & Communications
Orlando, FL, USA
Posted on Thursday, May 23, 2024


Location: Lake Nona, FL (on-site and hybrid)

Reports to: Chief Innovation Officer

Term of Employment: Permanent

Hours: Full-time

Who we are.

LEAD is a global venture corporation bettering human experiences through sports and health. With a family of funds investing across all stages of venture and an innovative advisory arm sharing our expertise with others, we’re more than a VC; we’re a worldwide collective of investors, innovators and advisors collaborating to make meaningful progress, one idea at a time.

We’re on a mission to change the way that people experience sports, and to evolve the way that humans can live to their greatest potential. Alongside our entrepreneurs, partners, investors, and mentors, we are re-imagining the future of sports & health tech.

Role overview.

We’re searching for a Content Marketing Manager to join our team – a creative communications professional with a real knack for storytelling and content creation. Someone who can spot, extract, and articulate the amazing stories we are creating and can execute against communicating them to the world.

Responsibilities include the following:

Content Strategy & Asset Management.

  • Develop and execute our content strategy (both creation and activation)
  • Responsible for all content creation (brand, blog, newsletter, social, PR, whitepapers, etc.)
  • Develop and implement distribution plans including the management of centralized x-channel posting calendars
  • Maximize existing storytelling platforms (owned channels) and identify creative ways to leverage external platforms (PR, partners, industry events, etc.) to communicate our story broadly
  • Keep a finger on the pulse of existing/emerging trends to inform future content roadmap

Content Activation.

  • Ensure the brand is flawlessly manifested across all touchpoints – own digital & social media, editorial touchpoints, partnerships and paid media
  • Build and execute a distinctive social strategy
  • Lead the marketing for new product/program launches
  • Lead our PR and communications to drive brand storytelling forward
  • Work closely with journalists and media partners to promote LEAD and its portfolio companies on a global stage
  • Manage all owned channels – including content creation, content posting / distribution, community management/engagement & analytics

About you.

  • You are a storyteller at heart.
  • You already have experience identifying, extracting, and communicating stories impactfully across mediums (copy, imagery, video, audio, etc.).
  • You are a self-starter who can spot an opportunity and identify the path to execution.
  • You are not afraid to challenge the status quo and infuse your perspective and experience into your daily operation.
  • You operate with a scrappy entrepreneurial spirit and are not afraid to go the extra mile to deliver.
  • You have cross-functional experience, specifically, working with multiple parties, and managing multiple stakeholders to take a project or idea from concept to execution.
  • Excellent communication (written & spoken) and presentation skills in English.
  • You have a passion for early-stage sports & health tech, and a fundamental understanding of the space we’re operating in.
  • You’re willing and able to travel (domestically and internationally).
  • Eligible to work in the U.S.

Even better if.

  • You have startup or VC experience.
  • You have 5+ years of experience.

Why you might be excited about us.

  1. Unlimited capacity for growth and development.
  2. You'll have the chance to capture lightning in a bottle.
  3. You'll be a part of unlocking and unleashing human potential through technology innovations.
  4. We operate with an entrepreneurial spirit and at high energy levels.
  5. We are not a team of micromanagers. You will be expected to identify and define opportunities, pursue those opportunities, and asked to add value in any way you can.
  6. You will be the ultimate marketer, touching all aspects of our organization as part art director, designer, producer, and copywriter. You will also be the external voice of our brand.
  7. You'll be expected to bring your own experience and perspective to help us do the right things, and raise flags if you think we should do things differently.

What you should know about us.

  1. We're a small entrepreneurial team, so if you like more established companies, that’s not us.
  2. Projects and priorities may shift given dynamic marketplace opportunities.
  3. We operate in a global ecosystem, which translates to time-zone variability and asynchronous working styles.


  • Medical insurance (including dental and vision)
  • Life insurance
  • Free gym membership at the Lake Nona Performance Center
  • Flexible vacation days
  • 401K

LEAD is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. Individuals seeking employment at LEAD Sports & Health Tech are considered without regards to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, socioeconomic status, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics.